Publishing March 24th, 2026 | Hardcover, ebook, and audiobook | 130 pages
AIM: How Managers Get Radically Reliable Results is a how-to guide for managers who want to find the key to success, not just some of the time or even most of the time, but all the time.
Renowned businessman Jon Dario knows that managers want to get stuff done—but they need to get it done the right way. In his fifth book, AIM, Dario introduces a groundbreaking system for transforming good ideas into dependable, repeatable results. Through the principles of action item management (AIM), Dario reveals how to achieve extraordinary results by focusing on the right actions, creating a culture of relentless follow-through, and fostering an environment where every team member is aligned with the organization’s goals.
Delivered in his signature conversational style and drawing from real-life examples and data-driven insights, AIM teaches managers how to create environments where accountability, clarity, and action thrive. Dario distills over three decades of retail industry experience into one simple truth: Consistency is crucial to achieving sustainable results.
This book isn’t just another leadership guide; it’s a practical framework designed to give managers a competitive edge. Whether you’re a new manager seeking a solid foundation, a seasoned leader looking for consistent excellence, or a senior executive aiming to align teams across a large organization, AIM will help you master the skills that will elevate you and your team from good to great.
Jon Dario is a veteran retail executive, speaker, author, and leadership coach with over thirty years of experience leading teams and transforming operations across some of the most recognizable names in retail, including Macy’s, Gap, Bank of America, and Travelex. Upon landing a formative internship at a small department store, he soon discovered that retail success isn’t about flashy ideas; it’s about consistent execution. That insight shaped a career that has been defined by building systems that deliver results, not just promises.
Jon is the creator of action item management, or AIM, a practical framework designed to help managers lead with structure, follow-through, and clarity. Today, through his books, workshops, and consulting engagements, he helps retail leaders and organizations turn consistent execution into their most powerful competitive edge. His mission is simple: help companies achieve radically reliable results by making execution the norm.
AIM is Jon’s fifth book. Jon and the teams he has worked with have successfully applied the concepts in this book, and these ideas have consistently produced sustainable, positive results. After listening to the encouragement of others he worked with over the years, he decided several years ago to begin sharing his successful ideas. Jon’s other books are The Retail Management Formula, Management Is Not Rocket Science, The Retail Leadership Profile, and The Amazing Link. Jon is available for speaking engagements, to conduct manager workshops, and for general consultation on management and leadership topics.
To contact Jon about the book or his advisory services, email him at Jon@JonDario.com, find him online at www.JonDario.com, on X at @JonMDario, or on Facebook at @RetailManagementFormula.
The audiobook supplement and downloads of individual charts and forms in this book are available on his website at https://www.jondario.com.